Last Sunday, January 21st, the Vitória vs. Estrela da Amadora match had a special guest. TOWORKFOR's Dummy was on the stadium pitch with the mission of cheering on the fans, who welcomed him warmly and had fun taking photos with him. The Dummy’s presence helped liven up the atmosphere in the stadium before the match.
But who is the Dummy? He is TOWORKFOR’s official mascot, inspired by ‘Crash Test Dummies’ and a recent member of the TOWORKFOR team. The Dummy is starting a role testing TOWORKFOR Safety Footwear, dressed rigorously in the brand’s yellow and wearing sneakers inspired by TOWORKFOR. Soon, you will be able to learn his full life story and see his participation in other marketing and advertising initiatives. To find out more about the Dummy, follow TOWORKFOR’s Facebook and Instagram.
In addition to the Dummy’s presence, the well-known TOWORKFOR banner continues to fill the D. Afonso Henriques stadium. This is just the brand’s first initiative at the stadium.